Why Developers and CTOs Are Moving to Unified Messaging APIs Like Sent
More than 85% of developers now prefer integrated communication APIs over siloed systems, according to a recent Stack Overflow developer survey. This shift isn’t just about convenience — it’s a response to growing demand for simplicity, cost-efficiency, and speed in app development. As companies race to deliver faster and more reliable digital experiences, unified messaging platforms are emerging as essential tools in every development stack.
Whether building customer support chat tools, internal communication systems, or transactional notification engines, developers want fewer moving parts. That’s why consolidated platforms are getting their attention — fewer APIs mean faster development, less documentation to navigate, and fewer bugs in production. Unified APIs like Sent offer all of this in one smart package. For example, texting through Sent becomes part of a larger, coordinated messaging strategy that includes email, push, and more — all through a single interface.
Why the Old Approach Isn’t Cutting It Anymore
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